It’s certainly encouraging to see the fast food industry recognize the demand for healthier options, but the claims made about these new fries are confusing.
Although advertised as having 30% fewer calories, in the fine print you’ll see this is the difference when these fries are compared to a competitor’s spuds. Swapping this option for the regular, in-house fries actually provides 20% fewer calories.
Only menu labelling would tell diners that substitution means a savings of 80 calories & 200 mg sodium for a medium order (or a savings of 70 calories and 180 mg sodium for a comparably sized small US order). Savvy Diners want greater transparency – time for this information to be on the menu!